You worked for a long time using design for a better understanding of financial patterns. How did the shift to geopolitics take place? What could you keep of the previous professional experience and what were the challenges you faced?
I designed trading systems for financial firms for a long time. Market data is vast and constantly changing. Whether a small investor or a large institutional trading operation, you care about prices, trends, context, what others are doing, all in the name of placing the right bet. The work I have done ranges from how to display large amounts of constantly changing information in a simple way, to how to reduce the mouse clicks needed to execute and order, to sophisticated tools to determine whether your portfolio positions are at risk relative to events occurring in the marketplace. Financial trading systems are where I cut my teeth in designing for insight-decision-action loops. You see a stock price, study the rest of the market to see how events might affect this trend, and decide to buy, sell, or hold. This is identical to Kenny Rogers’s know when to hold, know when to fold, know when to walk away.